A San Francisco Radio Station Has Been Playing Nelly For 18 Straight Hours

God help us all.

Latino Mix 105.7, a California radio station, has been playing the very important early '00s rap song "Hot in Herre" by Nelly non-stop since at least 3 p.m. on Friday.

youtube.com

If you don’t believe me please ditch all of your weekend plans and live stream it here for yourself.

If you don’t believe me please ditch all of your weekend plans and live stream it here for yourself.

Nelly / Via breatheheavy.com

Apparently the station is pulling the stunt to re-brand themselves as "HOT 105.7."

Apparently the station is pulling the stunt to re-brand themselves as "HOT 105.7."

See what they did there? "HOT" like "It's HOT in herre." Good one, 105.7.

Mario Anzuoni / Reuters


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