And it’s causing a pretty big headache for whoever is running Kmart’s Twitter account.
The parody that's causing the confusion was made by a California-based comedy and improv group, The Gunfordmay.
Source: youtube.com
Apparently, the parody was too good for some people, and has inspired a good amount of backlash, directed at Kmart's official Twitter account.
Via: @Kmart
Via: @Kmart
The parody fooled a few news outlets covering it as if it were a real Kmart ad, and the YouTube comments are full of users calling for a boycott of Kmart.
Via: @Kmart
